Dr. rer. pol. Alexander Gleis

Promotion

Herr Dr. Alexander Gleiß schloss im Februar 2022 seine Promotion zum Thema „Digitale Transformation der Wirtschaft“ am Lehrstuhl für Wirtschaftsinformatik, Prozesse und Systeme ab. In diesem Zusammenhang erforschte er die Veränderung von Wertschöpfungsstrukturen durch digitale Anwendungen sowie Einflüsse und Regulierungen der Plattformökonomie, mit besonderem Fokus auf den Versicherungs- und Gesundheitsmarkt. Zudem untersuchte er die Auswirkungen der Digitalisierung auf KMU und entsprechende Handlungsoptionen für eine erfolgreiche digitale Transformation.

Publications

Research projects

Key areas

Infos

Publications

Research projects

Key areas

05/2021 Proceedings Dehnert, Maik | Gleiß, Alexander | Reiss, Frederick

What makes a data-driven business model? A consolidated taxonomy

The usage of data to improve or create business models has become vital for companies in the 21st century. However, to extract value from data it is important to understand the business model. Taxonomies for data-driven business models (DDBM) aim to provide… (more)

04/2021 Journal contributions Gleiß, Alexander | Lewandowski, Stefanie

Removing barriers for digital health through organizing ambidexterity in hospitals

Aim Hospitals noticeably struggle with maintaining hundreds of IT systems and applications in compliance with the latest IT standards and regulations. Thus, hospitals search for efficient opportunities to discover and integrate useful digital health… (more)

04/2021 Journal contributions Gleiß, Alexander | Kohlhagen, Marco | Pousttchi, Key

An apple a day – how the platform economy impacts value creation in the healthcare market

The healthcare industry has been slow to adopt new technologies and practices. However, digital and data-enabled innovations diffuse the market, and the COVID-19 pandemic has recently emphasized the necessity of a fundamental digital transformation. Available… (more)

06/2020 Proceedings Gleiß, Alexander

The patient will see you now – Towards an understanding of on-demand healthcare

The increasing prevalence and ubiquity of digital technologies is changing the needs and expectations of patients towards healthcare services. As a result, a plethora of patient-centered services edges into the healthcare market. Since digital technologies… (more)

11/2019 Books Pousttchi, Key | Schlieter, Hannes | Gleiss, Alexander

Digitale Innovationen im Gesundheitsmarkt – Märkte, Geschäftsmodelle, Technologien

Die zunehmende Verwendung digitaler Technologien in Wirtschaft und Gesellschaft führt branchenübergreifend zu neuen Strukturen, teilweise entstehen komplett neue bzw. verschwinden ganze Branchen. Ebenso gewinnt auch in der Gesundheitswirtschaft die Digitalisierung… (more)

10/2019 Journal contributions Pousttchi, Key | Gleiß, Alexander

Surrounded by middlemen- how multi-sided platforms change the insurance industry

Multi-sided platforms (MSP) strongly affect markets and play a crucial part within the digital and networked economy. Although empirical evidence indicates their occurrence in many industries, research has not investigated the game-changing impact of… (more)

07/2019 Proceedings Pousttchi, Key | Gleiß, Alexander | Buzzi, Benedikt | Kohlhagen, Marco

Technology Impact Types for Digital Transformation

Digital transformation is based on direct and indirect effects of the application of digital technologies and techniques on organizational and economic conditions on the one hand and new products and services on the other. Its impact can be distinguished… (more)

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Wertschöpfungsnetze
Geschäftsmodelle
Digitale Plattformen
Digitalisierungsstrategie
Wandlungs- und Wettbewerbsfähigkeit
Kreativität und Innovation
Prozessmodellierung
Prozessanalyse